Successful product realization in low-cost electronic products in Japan appears to derive from a strong corporate focus. Each phase of product realization is supported by critical activities that include focusing on the following:

There is no obvious barrier to U.S. companies adopting a similar approach to low-cost electronic product realization. Most of these activities are understood and practiced to some degree by U.S. companies today. The main challenges come from developing the proper focus and perseverance required for long-term success.

Published: February 1995; WTEC Hyper-Librarian